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[Online] Nghệ Thuật Kể Chuyện Trong Công Việc ''Storytelling In The Workplace'' Từ Edx 2019

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Storytelling in the Workplace

Provided by Rochester Institute of Technology (RITx)

Learn how to craft messages and narratives that will resonate with your target audience to create your desired outcome.

Professional Certificate : Soft Skills

Course Format: Instructor-Led

Start Date: Nov 27, 2018

What You Will Learn

   Understand the elements of effective stories and how to use them in the workplace

   How to tailor your messaging to a defined target audience

   How to structure written messages for maximum audience impact, taking into consideration tone, style, point of view

   How various platforms convey messages differently in a professional setting


Overview

When you think about the most influential figures in your organization, in your country, and in the world, one of the qualities they all likely have in common is that they are exceptional storytellers. Everyone tells stories—that’s how we build community and share ideas. However, we don’t always tell our story as effectively as we intend to.

Stories, or narratives, in the workplace may take the form of email communications, proposals, briefs, project or product kickoffs, and presentations.

In this course, part of the Soft Skills Professional Certificate program, you’ll learn about the structure of a narrative and how it varies depending upon the situation, the medium used, and the audience. In today’s world of abbreviated messaging through a variety of devices, the importance of crafting a cohesive, professional, and understandable message to achieve a desired outcome is more important than ever.

You will learn how to create written messaging tailored to a target audience and how to determine the specific medium through which it should be communicated.

You will also study best practices for writing in all forms of media common to today’s workplace, focusing specifically on:

   Structure

   Point of view

   Tone

   Style

You will also study and analyze a variety of messages which use different writing styles directed toward specific target audiences.

This course may be audited free of charge. Learners also have the opportunity to earn a verified certificate of completion. Exclusive learning opportunities such as live events hosted by subject matter experts will be available for verified learners.


Before You Start

Prerequisites

None

Course Format

   Instructor-Led: course contains assignments and exams that have specific due dates, and you complete the course within a defined time period.

   Course ends: Mar 20, 2019

 

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