[Online] Nghệ Thuật Kể Chuyện Trong Công Việc ''Storytelling In The Workplace'' Từ Edx 2019
Storytelling in the Workplace
Professional Certificate : Soft Skills
Course Format: Instructor-Led
Start Date: Nov 27, 2018
What You Will Learn
•
Understand the elements of
effective stories and how to use them in the workplace
•
How to tailor your messaging to a
defined target audience
•
How to structure written messages
for maximum audience impact, taking into consideration tone, style, point of
view
• How various platforms convey messages differently in a professional setting
Overview
When you think about the most
influential figures in your organization, in your country, and in the world,
one of the qualities they all likely have in common is that they are
exceptional storytellers. Everyone tells stories—that’s how we build community
and share ideas. However, we don’t always tell our story as effectively as we
intend to.
Stories, or narratives, in the
workplace may take the form of email communications, proposals, briefs, project
or product kickoffs, and presentations.
In this course, part of the Soft
Skills Professional Certificate program, you’ll learn about the structure of a
narrative and how it varies depending upon the situation, the medium used, and
the audience. In today’s world of abbreviated messaging through a variety of
devices, the importance of crafting a cohesive, professional, and
understandable message to achieve a desired outcome is more important than
ever.
You will learn how to create
written messaging tailored to a target audience and how to determine the
specific medium through which it should be communicated.
You will also study best
practices for writing in all forms of media common to today’s workplace,
focusing specifically on:
•
Structure
•
Point of view
•
Tone
•
Style
You will also study and analyze a
variety of messages which use different writing styles directed toward specific
target audiences.
This course may be audited free of charge. Learners also have the opportunity to earn a verified certificate of completion. Exclusive learning opportunities such as live events hosted by subject matter experts will be available for verified learners.
Before You Start
Prerequisites
None
Course Format
•
Instructor-Led: course contains
assignments and exams that have specific due dates, and you complete the course
within a defined time period.
•
Course ends: Mar 20, 2019
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